Lansweeper is on a tremendous growth trajectory and needs an experienced, creative and effective Global Partner Marketing Manager to help us drive awareness and demand through our Channel & Alliance partners. You will represent the Channel & Alliance partners as a virtual part of the Corporate Marketing team, playing a pivotal role developing strategic plans that drive new business. You will be reporting to our VP of Global Channel Partners.

In your first 60 days, you will

• Familiarize yourself with the Lansweeper organization, our platform, our partner ecosystem and our existing internal resources
• Establish relationships with key internal resources to support your onboarding and success as PMM, including the Channel Managers, Alliance Manager and Corporate marketing team.
• Familiarize yourself with our growth objectives and KPIs

In your first 120 days, you will

• Have a marketing strategy and plan for each of our three key partner marketing initiatives: recruit, enablement and co-marketing
• Have begun delivering against already planned marketing activities
• Build a standard monthly business review deck to report on KPIs, budget spend and ROI by campaign and partner
• Have established a regular communication cadence with our global partner community to ensure ongoing enablement and engagement with key Lansweeper initiatives
• Begun creation of use-case and industry-specific marketing collateral to support partner opportunities

As you continue to grow at Lansweeper, you will

• Work together with the Global Channel & Alliance Partner teams to respond to market dynamics and ensure marketing resources and tactics are applied appropriately to support regional growth objectives
• Identify opportunities for reaching new audiences and ensuring Lansweeper is positioned correctly for each audience segment
• Continuously design and create content for partner core initiatives: recruit, enable, co-marketing. Collaborate with Corporate Marketing on copywriting, design and publishing content
• Establish best practices for Channel & Alliance partner marketing at Lansweeper

Are you the new Global Partner Marketing Manager at Lansweeper?

I am someone who

• is a self-starter, able to work independently without much oversight while engaging the global team as needed
• takes ownership and accountability for all work and interpersonal engagement with colleagues and partners
• is relationship-oriented and focused on creating a winning environment for Lansweeper, partners and end-customers
• can analyze data and present it in a way that helps people understand the impact marketing can make on the business
• is an excellent communicator with the ability to present in front of executive audiences as easily as write creative content, strategic plans and witty instant messages to colleagues
• pays attention to detail with the ability to multi-task, prioritize and effectively project manage in a fast-paced, somewhat uncertain and fluid work environment.
• can cover different time zones to build and maintain strong relationships within Lansweeper colleagues and across our global partner ecosystem
• thinks of marketing and sales as essential partners in growth
• thinks strategically and aims for continuous improvement and dares to come out of my comfort zone

I have

• more than 5 years of experience working in or with Technology/SaaS companies
• an understanding of the partner-facing ecosystem including the diverse needs of various partners like Global System Integrators, MSPs, VARs, Resellers, Technology Alliance Partners and more
• a proven track record of creating and delivering successful marketing campaigns that drive revenue and opportunity
• a desire and ability to travel internationally up to 3 times per year
• a decent knowledge of SEA, SEO and LinkedIn

Going for gold?

• Experience in the SaaS/technology industry
• Experience with Pardot, Salesforce, Monday and Allbound
• Next to being fluent in English, you speak Spanish, French or German

Location: you are willing to work remotely and are based in the area of the West Coast of the united States of America