Digital Growth Marketing Manager

Job description

We’re looking for a Digital Growth Marketing Manager, who is passionate about SaaS & digital marketing.

Lansweeper is an IT asset management software helping businesses better understand, manage and protect their IT devices and networks. We currently discover and monitor around 100 million connected devices from 25,000+ customers, including Mercedes, FC Barcelona, Michelin, Sony, Carlsberg, and many other big players.


Let's talk about the role!

We want you to take full ownership of our digital marketing activities and help us scale!


  • Define and lead our lead generation and nurturing strategy across all channels.

  • Design experiments to continuously test and optimize our demand gen flows.

  • Measure and optimize the right KPIs to ensure both our immediate and longer-term pipeline is healthy.

  • Be the bridge between our marketing and sales teams and regularly follow-up on the quality & quantity of incoming leads. (per region, per business segment)

  • Assist management through advanced forecasts & reporting that aids strategic decisions.







Job requirements

What do you need to succeed?


The essentials


  • Experience in managing digital lead gen campaigns on various channels.

  • Minimum 7 years of experience in digital marketing.

  • Analytical and data-driven mindset.

  • Experience with SEA, SEO, and LinkedIn ads.

  • Experience with growth marketing.

  • Relevant professional bachelor’s degree or higher.


Desirable


  • Broad and active interest in IT.

  • Experience with platforms such as Pardot & Salesforce.

  • Experience with SaaS marketing and customer journey analysis.

  • Experience with cross-platform tracking solutions.

  • Experience with B2B/B2C e-commerce



What’s in it for you?


  • A competitive wage 💸

  • Flexible working hours 🕒

  • A bonus system 🏆

  • A variety of benefits (insurances, meal vouchers, allowances…) 💻

  • A traffic jam-free office location (Grembergen) 🌳

  • Passionate, driven, and fun colleagues 🙌

  • Tailored internal & external training opportunities 📚


Our high-performance/high-reward culture emphasizes your improvement and progress. Under the "work hard, play hard" motto we want you to grow professionally through ongoing learning and by taking on new challenges.

Are you interested in the role?

Apply today and we will get back to you as soon as possible!